디자이너이자 이 브랜드 설립자인에르만노 쉐르비노(Ermanno Scervino)는 이탈리아를 비롯하여 세계적인 유명 브랜드와 콜라보작업을 하며 명성을 얻기 시작하였다. 그 후 90년대 초 자신의 이름을 내건 브랜드를 런칭하는데 혁신적인 패턴을 특징으로 하는 그의 럭셔리 브랜드는 피렌체의 뛰어난 장인정신도 포함하는 것으로 잘 알려져 있다. 오늘날 에르만노 쉐르비노는 유럽뿐만아니라 아시아권 아랍권에서도 매우 유명한 브랜드이다.
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