Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Quinton B.
Got what I ordered, Happy customer and will be shopping here again!!I found a great deal for a pair of common projects, better than anywhere else on italist.com. My common projects arrived at my house within 3 days. Definitely recommend this site!
Alexandra V.
Best price on the internet!Best price on the internet! I saved $700 compared to Farfetch pricing!!! And delivery was quick (to Australia!). Will definitely shop here again.
Yamile M.
Awesome experienceMy boyfriend loved his fendi shirt, fit just right and came in about a week! Will definitely order again!
Sofia D.
Best Shopping Experience As Always!Love the variety, prices and service! Will always shop here for high quality goods! Thank you!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.