Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Angela B.
Grateful CustomerIt is always a little concerning when ordering from so far away, but the cashmere sweater I received is gorgeous!!! From the craftsmanship of construction to the artistic coloring the quality is of high standard. I am more than satisfied. The service was excellent as I was notified all through the process from the time the order was made till it recached my door. Thank You ITALIST
Amanda B.
Fast free shipping, great jacketFast free shipping, great jacket at a great price. Could not find elsewhere. Will shop again.
Aida M.
Best selection, excellent customer service.Best selection, excellent customer service. Very easy to shop around the website and easy returns.
Aleksandra N.
Salvatore Ferragamo Firenze WalletA beautiful wallet, superior quality, very slim. The shipping was super quick, only 2 or 3 days. 100% recommend shopping with italist.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.