Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Natasha Z.
On time and exactly what I wantedI love, love, love my Golden Goose Super Star sparkly sneakers so much. I didn
t want to take them off. They pacify the 2 year old in me. :-)
Eleni P.
Self portrait dressI bought a self portrait dress, the delivery was very fast, I received it only 2 days after ordering it. Very pleased with my purchase.
Francisco V.
Excellenti was hesitant to buy at first but I decided to give this website a try . So I bought a Valentino bag for my wife and she really love it. Straight from Italy. Fast shipping .
Eliza H.
Beautiful clothes and efficient deliveryI highly recommend italist.com. Beautiful selection of pieces and efficient delivery. I will definitely shop here again.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.