Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
Apply Filters to your selection for more specific results.
Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Alethea M.
Love my purchaseJust recently discovered this website. I love it. The prices are great, the selection is wonderful and quick delivery. Love my Moschino bag. The leather is beautiful and it’s very versatile.
Jeffrey G.
Treat Yourself!I purchased a D&G back sack for day trips while traveling. This site has so much high-end variety, it was difficult to only buy one item!
Hina A.
Jimmy Choo BagLove this web site. They have a great selection of latest trends and fashion. I bought a Jimmy Choo bag at an amazing price on sale. My items arrived within a few days without any issues. I highly recommend shopping at Italist.com
Holly A.
Love these sneakers!And I love italist- they have a great selection of items, prices are better than they would be in US, and the package arrives so quickly!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.