Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Aida M.
Best selection, excellent customer service.Best selection, excellent customer service. Very easy to shop around the website and easy returns.
Jordana R.
Great serviceI found what I wanted very easily, a pair of Golden Goose Deluxe Brand sneakers, and they got delivered in two days without any issues! Definitely shopping here again
Afton S.
Italiat is A List!Perfectly packed items arrived extremely fast! Best Luxury Handbag
carried exactly what I was looking for and more! I can’t want to continue shopping through their amazing selection of highly coveted pieces!
Amy D.
Excellent products!!Purchased three authentic items at great prices and fast shipping! I will be a return customer!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.