Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Aida M.
Best selection, excellent customer service.Best selection, excellent customer service. Very easy to shop around the website and easy returns.
Gayle M.
Herno jacket ... Love it!Bought Herno coat .. Very prompt and updated me on arrival .. Very pleased and will shop in the future.
Katie D.
ValentinoBeautiful- arrived in all Valentino packaging with replacement studs. Extra fast shipping to US. I will be ordering from Best Luxury Handbag
again. Xo
keith f.
Flawless transaction!Absolutely new and mint product shipped very quickly from Italy to the US. Very satisfied with the Best Luxury Handbag
customer service.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.