Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
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Anna M.
My favorite new online storeEverything I
ve purchased from Italist.com is excellent. Highly recommended. Perfect price point and fast, easy delivery. Thank you for what you do for us! Anna
Alfredo I.
Continuous Buyer FOREVER!The selection of amazing fashion pieces I can find for a discounted price is like winning a prize to me. I constantly get the things I want for such a great price! The way how my items are packed and shipped to me make me feel like a top tier client and I’ll constantly shop here. This place has no gimmicks this is the real deal!
Angelica L.
Fantastic shopping experienceReceived my beautiful Louboutins in good condition within a week. No scratches on soles at all.
Alison C.
I’ll be backExcellent products at great prices. Delivery is always swift and items well packaged. Always an enjoyable experience shopping on italist
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.