Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Kim M.
Great deal
serviceI found a new season Rick Owens jacket for $700 less than other stores
sites where I was looking for it. Arrived in just a few days, perfect condition, no issues.
Oleksandra F.
Prada leather cardholderI loved it! It’s my first time ordering from the website and I can’t be happier. The item is original, the packaging was great, and the delivery was fast. I highly recommend! Great customer service too (I went to the chat and got all the answers to my questions)
Angela B.
Grateful CustomerIt is always a little concerning when ordering from so far away, but the cashmere sweater I received is gorgeous!!! From the craftsmanship of construction to the artistic coloring the quality is of high standard. I am more than satisfied. The service was excellent as I was notified all through the process from the time the order was made till it recached my door. Thank You ITALIST
Agnes Y.
Fast and reliableSmooth transaction and fast delivery every time. Placed my order on Saturday evening and received my item Tuesday morning.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.