BE YOU specializes in vibrant, versatile sweaters crafted with authentic Mongolian cashmere. Our sweaters bring warmth in winter and comfort in summer, embracing the excellence of this noble fiber. We honor tradition, infusing each piece with timeless elegance, inspiring confidence and smiles. Géraldine Alasio, the visionary founder, finds inspiration in women's faces, movements, and attitudes, shaping our designs to resonate with their individuality and natural beauty.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Amanda B.
Fast free shipping, great jacketFast free shipping, great jacket at a great price. Could not find elsewhere. Will shop again.
Dennie B.
A must shopExpansive variety of designers with great selections. Fast shipping and easy returns. Has the best competitive pricing. One of my favorite online stores.
Natasha Z.
On time and exactly what I wantedI love, love, love my Golden Goose Super Star sparkly sneakers so much. I didn
t want to take them off. They pacify the 2 year old in me. :-)
April T.
Service was prompt, and theService was prompt, and the package arrived quickly via DHL. The merchandise was neatly packed and in pristine condition, with no damage in transit. Overall an excellent experience.